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Children encouraged to participate in Cut It Out campaign |
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Friday, 05 September 2008 |
 Schools across Birmingham are being encouraged to participate in a new anti-bullying scheme.
The Cut It Out initiative has been inspired by West End show Joseph and the Amazing Technicolor Dreamcoat.
Under the new initiative, pupils are set to design a new coat to be worn in the show by its star Lee Mead, reports the Birmingham Mail.
Seven finalists are set to be chosen and see their designs made into reality by the London College of Fashion.
They will also have a meet-and-greet with Lee Mead, who will don the designs on stage at the Adelphi Theatre during Anti-Bullying Week from November 17th until the 21st.
Mr Mead said: "I was shocked to hear that 60 per cent of young people have experienced some form of bullying and through my role in Joseph, I can understand the huge impact, both emotional and physical, that bullying can have on people’s lives."
The England international cricket team recently gave their support to the Cut It Out campaign, which is backed by their team sponsor Vodaphone.
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Last Updated ( Friday, 05 September 2008 )
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